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Role: | Lead Designer and Design Director | |
| Project Type: | B2C promotional micro site | ||
| Launch Date: | Summer 2005 | ||
| Description: | This was an engaging mini-site was designed to tie-in with Mazola Corn Oil's "Switch & Get Rich" promotion instant-win game. Traffic was driven from offline media, in-store product packaging and online media, designed to create a continuous web-to-store and store-to-web cycle during the life of the promotion. |
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Role: | Lead Designer and Design Director | |
| Project Type: | Site Redesign | ||
| Launch Date: | N/A | ||
| Description: | Client wanted to refresh the mazola.com home page without making any changes on the rest of the site. This concept utilizes the site's current visual elements while providing a refreshed look and feel and more in-depth content. |